BLOGPOST 12 RESEARCH- TARGET AUDIENCE

Target Audience research

A target audience is a particular group at which a product such as a film or advertisement is aimed. Target audiences are important to the producers as they help produce appropriate content that will be aimed at a certain audience for example and animation like Inside Out may be aimed at 7-14 year olds and the content is very imaginative and unrealistic.

Survey monkey:

These are my target audience survey monkey results where I asked questions and several people answered the questions.

SHOWS THAT THE MOST POPULAR FILMS ARE THRILLER,TEEN AND COMEDY.

THIS SHOWED THAT MOST PEOPLE THAT ANSWERED MY SURVEY WERE FEMALES.

THIS SHOWS THAT PEOPLE HAVE A WIDE RANGE IF REASONS WHY THEY LIKE CERTAIN FILMS.

COMEDY USUALLY GENERATED THE ANSWER - IT MAKES ME LAUGH

HORROR USUALLY GENRATED THE ANSWER - I LIKE THE JUMP SCARES 

TEEN USUALLY GENERATED THE ANSWER - I LIKE THE STORYLINE 

THRILLER USUALLY GENERATED THE ANSWER - I LIKE THE COMPLEX NARRATIVE 

YouTube interviews:

This is my video where I interviewed three people of different ages and genders to find out what type of films they like and why they like them to gain more insight as I will have to chose a certain target audience for my title sequence. I recorded them on my IPhone and then used an app called videolab free to but all the footage together. I also used an app called vont to add font to the blank spaces.